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Social Media Toolkit: Redistricting Data

The 2020 Census determines congressional representation, informs the allocation of hundreds of billions of dollars in federal funding, and provides data that affects communities for the next 10 years.

Redistricting data play an important role in our democracy and begin to illuminate changes to the local and demographic makeup of our nation over the last decade.

Help us spread the word about the latest 2020 Census results!

How To Use This Toolkit

  1. Choose the type of asset you will use (graphic, animation, or video) and the social media channel you plan to post on.
  2. Click the download button to save the graphic, animation, or video to your device.
  3. Highlight and select the text you want to use for your social media post and copy the text to your clipboard.
  4. Go to the social media channel you plan to post on, paste the copied text, and add the downloaded graphic or animation to your post.
  5. If posting on Instagram, make sure to add the relevant link to your bio so your followers can learn more.
  6. Remember to tag @uscensusbureau in your posts, use the hashtag #2020Census, and link to Census.gov.

Sample Social Media Posts

2020 Center of Population

Every 10 years, the Census Bureau has calculated the “center of population,” which is a point at where an imaginary, flat, weightless and rigid map of the United States would balance perfectly if everyone were of identical weight. This point represents the average location of where people in the United States live. Based on 2020 Census redistricting data, the center of population is located in Hartville, a tiny town in central southern Missouri. The Census Bureau also calculates centers of population for each state, county, census tract and census block group. Help us spread the word!

Facebook / Twitter / LinkedIn

Flyer displays text: 'Find Your State's Center of Population'

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POST MESSAGE:

The U.S. Census Bureau recently announced the new #CenterOfPopulation based on the #2020Census. The U.S. center of population is near the town of Hartville, Missouri. Find your state’s center of population with the Census Bureau’s new data visualization.

Instagram

Flyer displays text: 'Find Your State's Center of Population'

PREVIEW | DOWNLOAD

POST MESSAGE:

The U.S. Census Bureau recently announced the new #CenterOfPopulation based on the #2020Census. Hartville, a tiny town in central southern Missouri, is the new U.S. center of population. Find the location of your state’s center of population with the Census Bureau’s new #DataViz. Link in bio. #CenterOfPop #DataVisualization

2020 Census State Profiles

Dive into data-rich profiles for all 50 states, the District of Columbia and Puerto Rico on America Counts highlighting the recent 2020 Census redistricting data release. These sharable profiles provide key demographic characteristics for each state and county all on one page.

Facebook / Twitter / LinkedIn

A map of all 50 states, D.C., and Puerto Rico

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POST MESSAGE:

The Census Bureau has released 52 individual data profiles for all 50 states, D.C. & Puerto Rico highlighting #2020Census redistricting data. Learn more about your state! 👉 State Profiles: 2020 Census

Instagram

A map of all 50 states, D.C., and Puerto Rico

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POST MESSAGE:

New from the Census Bureau: Data-rich profiles for all 50 states, D.C. & Puerto Rico highlighting #2020Census redistricting data. Each profile provides key demographic characteristics of each state and county all on one page.

Redistricting Data Results

The Census Bureau provides states with the population counts they may use in the redrawing of their congressional and state legislative district boundaries. On August 12, the Census Bureau released this 2020 Census data on its public FTP site in the same format provided in recent decades.

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Map of the USA and Puerto Rico by census tract

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POST MESSAGE:

The Census Bureau has released #2020Census redistricting data. View the results 👉 Local Population Changes and Nation’s Racial and Ethnic Diversity

America Counts Redistricting Stories

Share the Census Bureau’s America Counts: 2020 Census Stories with your followers so they can read more about what we’ve learned from the 2020 Census redistricting data.

Facebook / Twitter / LinkedIn

DOWNLOAD

POST MESSAGE:

Read the stories behind the numbers on the U.S. Census Bureau’s America Counts page for more insight on the #2020Census results.

Instagram

DOWNLOAD

POST MESSAGE:

Read the stories behind the numbers on the U.S. Census Bureau’s America Counts page for more insight on the #2020Census results. Click the link in bio for more.

Data Visualizations

2020 Census Demographic Data Map

To share a link to this visualization, click the share icon at the bottom right and copy the text under “Link” to your clipboard.

The U.S. Adult and Under-Age-18 Populations: 2020 Census

To save this data visualization as an image, click the download icon at the bottom right. To share a link to this visualization, click the share icon at the bottom right and copy the text under “Link” to your clipboard.

Population and Housing Change (2010-2020)

To save this data visualization as an image, click the download icon at the bottom right. To share a link to this visualization, click the share icon at the bottom right and copy the text under “Link” to your clipboard.

Racial and Ethnic Diversity in the U.S. (2010-2020)

To save this data visualization as an image, click the download icon at the bottom right. To share a link to this visualization, click the share icon at the bottom right and copy the text under “Link” to your clipboard.

Race and Ethnicity in the U.S. (2010-2020)

To save this data visualization as an image, click the download icon at the bottom right. To share a link to this visualization, click the share icon at the bottom right and copy the text under “Link” to your clipboard.